When Cutler-Hammer introduced their most popular photoelectric sensor, a unique image was needed to immediately differentiate this product's superior features from those of competing manufacturers.

These unique features included the use of a visible red light source, rather than the invisible infra-red light used previously and by other makers. In addition, Cutler-Hammer introduced a new body style with this release that offered viewing lenses on the side of the device. Something that no other company offered at the time.

Regal Eye created an image that was visually stiking and clearly showed these two major advantages. In addition, a subtle visual cue of the product line name, Comet, was designed into the background.

This image became the icon for this product in marketing collateral and public relations.

Contact Regal Eye...